Technical Marketing Specialist – Seed Solutions


You may be a part of an inclusive crew of various expertise and character. On this variety lies our biggest power.

Create Your Personal Chemistry: What We Supply You

At BASF, we create chemistry by way of the ability of related minds. By balancing financial success with environmental safety and social duty, we’re constructing a extra sustainable future by way of chemistry. Because the world’s main chemical firm, we assist our clients in practically each business meet the present and future wants of society by way of science and innovation.

We offer a satisfying work atmosphere with a powerful emphasis on the bodily and psychological security of our staff and the communities we function in. We’re all the time working to type the very best crew with an emphasis on variety, fairness and inclusion and thru lifelong studying and growth.

At BASF, we always try to develop into a good higher office. Because of our dedication to our staff, BASF has earned varied awards, together with being acknowledged by Mediacorp as a Prime Employer in Canada and the GTA in 2023, and for a lot of consecutive years prior. We’re additionally thrilled that, for the primary time ever in 2023, now we have been additional acknowledged by Mediacorp as one in all Canada’s Prime Employers for Variety, in addition to for Younger Individuals.

We invite you to affix our greatest crew on our journey to create options for a sustainable future!

Technical Market Specialist (2302279) – Calgary, AB

The place the Chemistry Occurs…

Because the Technical Market Specialist – Seed Options (TMS-SS) you’ll assume management and duty for all technical components (labels, technical enhancing, product use path, coaching supplies, suggestions, and technical positioning) of assigned merchandise. You’ll be accountable to the gross sales and advertising and marketing features for the technical assist of assigned merchandise. The objective is to keep up the technical integrity and positioning of product strains, in addition to improve web revenue through key working goals of accelerating gross sales and decreasing legal responsibility prices.

As TMS-SS you might be additionally liable for main technical analysis and demonstration initiatives that exhibit the technical advantages of the BASF product strains for inner and exterior clients. Outcomes of the analysis and demonstration applications have to be summarized and built-in into coaching, promoting and technical assist output distributed to each inner and exterior clients.

The TMS-SS will present advertising and marketing assist by direct interplay with particular advertising and marketing crop group models within the growth and implementation of its annual enterprise plans. Help of the gross sales group to realize revenue goals happens primarily through interplay with resourcing of the Technical Service Representatives. The Technical Market Specialist place is tasked with offering the important thing steerage, management, and coaching to make the BASF product strains profitable and useful.

Formulation for Success: You Will…

  • Handle GIA suggestions for analysis initiatives in western Canada. Handle GIA price range and coordinate testing with key researchers/influencers whereas offering them technical info.

  • Present enter into analysis targets globally, regionally and regionally for close to business and business merchandise.

  • Design massive scale testing protocols along side Model Managers that assist product positioning.

  • Develop and implement strategic plans for every KIP. These plans typically relate to joint analysis initiatives, graduate scholar initiatives and many others.

  • Present technical experience to long run strategic planning (Molecule Staff, Development Plan Staff), significantly because it pertains to proprietary know-how versus competitor know-how.

  • Take part on International challenge groups that set long run product growth technique.

  • Use generated subject and college analysis knowledge to develop instruments that assist advertising and marketing and gross sales techniques and facilitate the technical switch of data.

  • Present technical coaching and path for Technical Service Representatives and technical assist for product inquiries by way of a wide range of presentation instruments.

  • Take part on International challenge groups that set long run product growth technique and serve on tutorial or commerce/grower affiliation boards or committees.

Substances for Success: What We Search for in You…

  • M.Sc. in Agriculture/Biology with emphasis on plant pathology or associated self-discipline is most popular.

  • Minimal 5 years relative subject expertise, with a demonstrated potential to suggest product positioning based mostly on evaluating knowledge and buyer wants.

  • Expertise in working with growers, distribution/retail, universities, or consultants could be useful.

  • Wonderful written and oral communication abilities and the power to speak with audiences of various backgrounds. Should be capable of relate with the important thing influencer contacts on market points and develop joint methods or processes with clients.

  • Potential to share data and experience with others and to actively take part on groups to resolve issues or obtain crew targets.

  • Demonstrated potential to supply management to all kinds of individuals and teams not reporting on to the place.

  • Robust organizational and time administration abilities are additionally important.

  • Expert at growth and supply of displays to each exterior and inner clients.

  • Wonderful laptop abilities and proficient in varied software program applications, together with PowerPoint, Excel and Phrase.

  • Key influencer relationships are effectively developed such that partnerships on analysis initiatives, coaching curriculum growth and implementation are fostered.

Create Your Personal Chemistry: What We Supply You

Including worth to our clients begins with including worth to you. You@BASF is the suite of advantages, perks, applications, and distinctive alternatives we provide to assist you – the entire you – in all levels of your life and profession. With you@BASF, you create your individual chemistry.

The full rewards that you just obtain as a BASF worker go approach past a paycheck. From aggressive well being and insurance policy to strong retirement advantages that embrace company-matching contributions, to creating positive you by no means cease studying, we consider investing in you is investing in our success. Working for a big, world group, you’ll have an opportunity to develop professionally and personally, increase your community and construct a rewarding and dynamic profession. We additionally present partaking studying and growth alternatives that can assist you profit from your skills and your function.

Inclusion and Equal Alternative Employment

BASF is devoted to creating a various and inclusive office the place our staff may be their genuine selves. We’re an equal alternative employer, and all certified candidates will obtain consideration for employment with out regard to race, age, citizenship, homeland, ethnic origin, color, faith/creed, intercourse/being pregnant, marital standing, household standing, incapacity standing, sexual orientation, gender identification or expression, or another attribute protected by legislation.

We search to make our recruitment course of accessible for candidates with disabilities. In the event you require lodging or assist all through the recruitment course of, please contact ta-ca[email protected] with the topic line “Recruitment Lodging Request”.

Privateness Assertion

BASF takes safety & knowledge privateness very critically. We are going to by no means request private or monetary info of any type through both textual content message or direct message on any social media platform or job board. Moreover, we’ll by no means provide a candidate a place and request a cheque for tools or another kind of cost throughout the job utility course of. When you have skilled any of the above, please contact [email protected] to report fraud.


Job: ENGI – Engineering & Technical Service

Group: N-APN/KT-Agricultural Options Canada-60001718

Title: Technical Advertising and marketing Specialist – Seed Options

Location: CAN-AB-Calgary

Requisition ID: 2302279

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