Programmatic Media Manager in Montreal, Canada

We’re:

Accenture Music accelerates progress and worth for our shoppers via sustained buyer relevance. Our capabilities span ideation to execution: progress, product and expertise design; know-how and expertise platforms; inventive, media and advertising and marketing technique; and marketing campaign, content material and channel orchestration. With robust consumer relationships and deep trade experience, we assist our shoppers function on the velocity of life via the limitless potential of creativeness, know-how and intelligence. Go to us at: www.accenture.com/tune

You might be:

Because the Programmatic Media Supervisor, you’ll implement consumer campaigns throughout Show, Cellular, Native, Audio and Video channels. You’ll be sure that greatest practices are carried out, and consumer targets are being met and exceeded.

The work:

There’ll by no means be a typical day at Accenture Music, however that’s why individuals find it irresistible right here. The alternatives to make a distinction whereas engaged on thrilling consumer initiatives are limitless on this ever-changing area. Right here’s a snapshot of your duties:

• Material professional in programmatic media shopping for

• Lead end-to-end programmatic engagements the place Accenture is actively managing a Shopper’s media price range.

• Personal and handle the entire programmatic marketing campaign lifecycle inclusive of architecting the programmatic media technique, constructing media plans, conducting viewers and media analysis, establishing partnerships with media and adtech distributors, executing programmatic buys, creating efficiency studies and implementing optimizations.

• Create, activate and handle campaigns throughout main DSPs (e.g. DV360, The Commerce Desk, Amazon, Walmart, and many others.) and preserve a deep understanding of marketing campaign administration and optimization methods

• DMPs (LiveRamp, and many others.), advert servers (DCM, FlashTalking, Sizmek, and many others.)

• Third occasion verification distributors (IAS, DoubleVerify, Moat)

• And media accounting methods (MediaOcean, Prisma, Adazzle)

• Demonstrable information of real-time bidding, DSP platforms, attribution fashions, and related applied sciences

• Proficient in Excel, with demonstrated potential to arrange and consolidate a number of knowledge sources for evaluation, present detailed account evaluation, and marketing campaign updates on an ongoing foundation to make sure that our advertisers are glad with their efficiency targets

• Carry out analysis of stock sources, knowledge, analytics options and know-how platforms choices in market and develop roadmaps to assist shoppers set up and obtain their programmatic media targets

• Lead consultative engagements by collaborating with inside Accenture colleagues, our Purchasers and their advertising and marketing businesses to remodel the advertising and marketing and analytics group

• Partake in enterprise growth, RFP responses and new enterprise alternatives

• Analysis the most recent digital media content material traits and keep up-to-date with the panorama. Contribute to POVs and thought management.

  Right here’s what you’ll want:

• Minimal 4 years of expertise in digital / programmatic advertising and marketing, advert operations and/or Advert Tech at a media company, or media roles in-house or inside built-in company

• Minimal 2 years of expertise shopping for and actively optimizing programmatic media campaigns utilizing main DSPs (e.g. DV360, The Commerce Desk, Amazon and many others.)

• English is required for this place as this function might be aligned to multi-national groups the place English is the frequent language throughout our North America Market. Because of the vital excessive quantity of interactions with these English-speaking multi-national groups, which is inherent to this place, it isn’t attainable to reorganize the corporate’s actions to keep away from this requirement.

• Bachelor’s diploma or equal (minimal 12 years) work expertise

Bonus factors if:

• Expertise managing a workforce or junior workforce members, distributors, consumer relationships & as a consumer lead

• Strong understanding of the how paid media channels work collectively to create a cohesive, personalised advertising and marketing program for the shopper, not simply information of 1 channel

• Captivated with media, knowledge, analytics and know-how (ex: avid client of TED talks and Wired Journal)

• Expertise with massive client-facing tasks, ideally in consulting, company or different business-related providers

• Expertise performing superior analytics on digital knowledge sources (e.g., digital analytics knowledge, digital promoting knowledge, DMP knowledge, viewers knowledge, social knowledge, search knowledge, and many others.)

Journey could also be required for this function. The quantity of journey will range from 0 to 100% relying on enterprise want and consumer necessities.