Principal Business Manager, Growth

Mission Lane is revolutionizing access to credit to pave a clear way forward for millions of Americans on the path to financial success. By attracting top-tier talent and leveraging cutting-edge technology, we’re redefining consumer credit for the better. Sound like a mission you can get behind?

Mission Lane’s Customer Growth Team is looking for a Principal Business Manager (remote) to join our geographically diverse team. 

The Impact You’ll Make in this Role:

At Mission Lane, our analysts work on business problems that touch all facets of the business and have the opportunity to work on different teams within the organization as their careers develop.  As a Business Manager, your role will be as an individual contributor and leader on the Customer Growth team. This team is responsible for driving the growth of the business by adding new customers, launching new marketing channels, and optimizing our marketing strategies, all while staying true to our mission. You will be expected to use data driven analytics to optimize how we acquire customers, manage our channels, and make investment decisions.

As the Business Manager, you will:

• Own the marketing activities and performance metrics in one or more marketing channels used for customer acquisition.
• Analyze campaign performance data to inform marketing strategy, optimize targeting, and improve  product offerings to prospective customers.
• Optimize current acquisition strategies in response to customer behavior and changing marketplace conditions, leveraging first party and third party data sources to inform decisions.
• Enable long-term growth by pushing forward our testing agenda to invest in future growth capacity. You will explore growth levers such as product pricing, targeting, marketing messages and formats, and conversion on our website amongst others opportunities to build your roadmap.
• Work cross-functionally across Mission Lane’s partner teams to improve profitability by refining creative strategy, pricing, targeting, and the end-to-end customer journey.. You will partner with our Product, Data Science, and Credit teams, as well as members of the senior leadership team.

To set you up for success in this role from day one, Mission Lane is looking for candidates who have:

Qualifications:

• Proven ability to problem solve end-to-end: from framing the question and forming a hypothesis, to analyzing the data, to communicating and debating the answer with other stakeholders
• Familiarity with SQL, python, or other tools for data analysis
• 3+ years of experience in a highly analytical role
• Bachelor’s or Masters in Economics, Finance, Engineering, Mathematics, or similar quantitative field with record of strong academic performance

Preferred Qualifications 

• Experience doing analytical work with credit cards or other consumer lending products
• Some hands-on experience owning one or more marketing channels such as direct mail, affiliate partnerships, digital and social platforms, email, traditional or other
• Experience helping scale a business in a fast-paced startup environment
• Expertise in SQL and/or Python

At Mission Lane, we’re looking for people who have the courage to take on new challenges. If you need accommodations to perform at your highest potential throughout the application and/or interview process, don’t hesitate to reach out.

We’re committed to ensuring our team members have balance in their lives. Our comprehensive benefits package* provides the support you need to thrive at work and at home.

• Work:  An engaging culture with access to training programs and advancement opportunities
• Life:  Full health, dental, and vision benefits, Flexible Spending Account (for medical and childcare expenses), paid parental leave, and a 401k Company Match
• Balance:  Generous PTO, flexible schedules, a Calm App subscription, and more.

Compensation: USD

Target base salary: $118,000 – $125,500

Additional compensation in the form(s) of participation in our annual incentive program and equity are dependent on role. Pay is based on factors such as work experience, education, certification(s), training, skills, and competencies related to the role. Mission Lane also offers a comprehensive benefits plan, which includes unlimited paid time off, 401(k) match, a monthly wellness stipend, health/ dental/ vision insurance options, disability coverage, paid parental leave, flexible spending account (for childcare and healthcare), life insurance, and a remote-friendly work environment. 

About Mission Lane:

Founded in December 2018, Mission Lane is a purpose-driven fintech company based in the U.S., with headquarters in Richmond, Virginia. 

It all started with a realization:  nearly fifty percent of the adult population in the U.S. doesn’t have access to a clear line of credit. Most traditional credit card companies either overlook or overcharge this group because they have less-than-perfect credit scores or no scores at all. We decided this just wouldn’t do.

In partnership with our sponsor banks, we offer credit cards under the Mission Lane brand name, with better, clearer terms, and a more refined customer experience than the alternatives available to people working hard to improve their credit.

To date, over three million consumers have chosen Mission Lane, earning high customer ratings on Credit Karma for its market segment and industry leading Net Promoter scores. 

Mission Lane has cumulatively raised over $600 million of equity from leading investors, including Invus Opportunities, QED Investors, LL Funds, funds affiliated with Oaktree Capital Management, and other leading investors.

Interested in learning more? Check out The Mission Lane Junction for articles on culture, credit, and community, and The Mission Lane Newsroom for media mentions.

 *****

Mission Lane is an Equal Opportunity Employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law.

Mission Lane provides reasonable accommodations to applicants who need them for medical or religious reasons, as required by law.  Applicants can initiate an accommodation request by contacting [email protected].

Mission Lane is not sponsoring new applicant employment authorization and please, no third-party recruiters.

Each Laner is responsible for keeping Mission Lane informed of their primary work location within the United States. Changes to a Laner’s work location may result in changes to certain benefits based on local policies and requirements. If a Laner desires to move to an approved state within the US, we ask that they notify People Operations at least 30 days prior to moving, so we can ensure appropriate setup takes place.